Qualcomm Snapdragon

For Greenlight Media and Marketing and Live Nation, 360 Labs helped to post produce an immersive dome experience for Qualcomm's Snapdragon Sound product launch event in New York. As an IglooVision content partner we were asked to provide consulting on dome video in storyboarding phases, 360 visual effects and 3D modeling, 360 video content for licensing, audio mixing in surround sound, and we provided finish for the final delivery of the piece in an 8K cylindrical display.

Our contribution to 3D modeling included the space ship deck that serves as the vehicle to fly the user through this epic adventure in sound. We also provided guidance and specifications to a team of animators and creatives to ensure that the content being produced by multiple teams in LA and Portland would be built to the correct spec. With a tight turn deadline, every rendering minute counts. 

The end result was an 8000x1000 HAP encoded video optimized for a 9 meter dome with 40 person capacity with 5:1 surround sound. With the deadline of the event itself looming in the not-so-distant future, changes and updates were happening up until the very last minute. We provided support around the clock to Greenlight's team to deliver on time and on budget.

Qualcomm's event is a perfect example of how domes can engage sizable audiences with immersive shared experiences. If you are looking to wow audiences at your next event, we can help you get on the right path.