Blog

November 7, 2018
Demonstrating VR Video Content with Samsung VR
Soon after the launch of the Samsung Gear VR headset in late 2015, Samsung made it’s own powerful 360 video player application, Samsung VR (back then, it was Milk VR). As an alternative to Oculus Video, it was structured like an entertainment channel much like Hulu or Netflix where new...
October 1, 2018
My Dream VR Camera is a Modular, Rugged Badass!
These days, there’s a new 360/VR camera just about every quarter. Manufacturers are putting out new unibody cameras that are more convenient to use, higher resolution, and packed with lots of features. But at the rate the technology is moving, they’re often obsolete within the next six...
May 21, 2018
Five Creative VR Marketing Ideas for Universities
When Facebook bought Oculus in 2014, Virtual Reality instantly became a buzzword on just about everybody’s radar. Pretty much any industry you can think of has tried to incorporate VR experiences for marketing, from corporate training, to travel, to entertainment. Universities and colleges...
May 15, 2018
How We Screened Our VR Documentary for 150 Guests
Distributing VR content at scale to large audiences has always been a challenge. When you spend countless hours in post-production making a VR documentary film look absolutely amazing, there’s nothing more heartbreaking than hearing about viewers who had a bad experience because of a low...
May 2, 2018
Oculus Go
One of the biggest hurdles we have to overcome with bringing VR mainstream is the price of a high quality experience. Until recently, high resolution and low latency cinematic VR content was only available to people with expensive Android smartphones. The advent of the Oculus Go changes all of...
April 25, 2018
Journey down the Salt Trail
For the past three years we’ve been working on a VR documentary film about the Grand Canyon and the many ecological threats posed by commercial overdevelopment. After already taking two trips down the Colorado River by raft and one trip to Grand Canyon National Park to interview the...
July 18, 2017
Garmin has recently entered the 360 camera game with their own GPS enabled 5.7k camera with back to back lenses. As a waterproof full 360x180 camera in a very compact package, this intrigued us at 360 Labs. With GoPro Fusion taking a while to become a reality, we jumped at the chance to order the...
May 3, 2017
NAB 2017 Wrap Up
This year at NAB we saw more 360 video camera releases than ever before, with a heavy focus on stereoscopic 3D 360 and stitching solutions. Beyond this, there’s new promise of several consumer level back to back 360 cameras hitting the market too. Great new tools for stitching and post...
January 10, 2017
Mobile VR Dominated 2016
Even though 2016 may not quite have been the “Year of VR” we expected it to be, it was certainly a very exciting year for 360 video. Now that many of the new VR headsets have made official consumer releases, we’re finally starting to see some sales data trickle in. While the...
October 11, 2016
The GoPro action camera has been the staple of the 360 video industry for years now. Love it or hate it, there’s no other camera system in the world with as many options and versatility in such a small package for an affordable price. It’s not a perfect system by any means, but we...

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